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Marketing Strategy Vice President - Digital Programs
JPMorgan Chase, Toronto, Ontario, Canada
You will report to the Executive Director of Digital Marketing. with accountability to the Head of North America Acquisition & Engagement Marketing, and will be integral to the achievement of aggressive growth and retention goals for the business. Job Responsibilities Collaborate with multiple teams to accelerate Chase Canada's SMB digital acquisition and lifecycle capabilities: Work with Marketing, Sales, Product, Analytics and related teams to develop customer-centric strategies that will achieve ambitious retention and revenue growth goals. Work with external agencies and internal teams to develop and iterate content, campaigns, and advertising strategies that will reach monthly and yearly growth targets. Creatively ideate and project manage the development of lifecycle campaigns and optimizations that will attract leads and delight customers across strategies including email, search, content, partnerships, affiliates, and more. Partner with cross-functional internal teams to build and optimize custom nurture journeys for leads and lifecycle programs for customers across multiple segments and in both languages. Lead as a digital experience SME who understands how Canadians engage with Chase: Build and expand all creative and programs that touch any digital marketing channels, including but not limited to website, SEO, SEM, display, remarketing, videos, affiliates, social, ABM and partnerships. Drive accountability through owning project management and reporting on activities and key learnings monthly and quarterly through presentations to leadership. Forge close relationships with leadership, internal teams, external agencies, platform providers and partners to stay at the forefront of innovation, new tech and beta programs. Position the Chase brand in Canada as a thought leader through deep understanding of the content marketing funnel across segments and how to craft performant copy, emails, whitepapers and articles that provide both prospects and customers with the tools they need for success. Monitor and manage performance data and insights across platforms and teams: Get to know the customer, partner with internal teams to leverage research and analyze datasets in order to translate them into highly performing acquisition and retention strategies. Continually analyze performance in partnership with stakeholders across the business to proactively optimize programs, lift ROAS and forecast performance across KPIs. Implement a test and learn methodology and supporting infrastructure to drive experimentation across programs and channels. Optimize automation programs to ensure they create a positive impact on CAC and can be tied to customer LTV by influencing opportunity generation, account activations and reducing churn. Qualifications and Desired Skills 7+ years progressive experience with a focus on launching and iterating B2B digital acquisition and lifecycle programs for SMBs in a matrixed business environment. Hands-on experience project managing customer acquisition, engagement and lifecycle programs and campaigns across digital channels that drove measurable ROI. Strong communication, presentation and analytical skills when providing initiatives to improve digital experiences. Familiar with leveraging B2B marketing automation and technology products, automation tools and project management tools such as: Salesforce, Marketo, Marketing Cloud G Suite, MS Suite, Figma, JIRA, Workfront, Google Data Studio Adobe Analytics, Tag manager, Target, Google Analytics Knowledge of CMSes, modern browser technologies and email clients Experienced with digital ad platforms, tools and affiliate marketing UX and design sensibilities to manage creation of a fully unified brand experience across program creatives. Track record of delivering digital growth experiences in multiple languages for Canada, ideally in the Fintech or merchant services space. Familiar with nuances in localization and legal requirements in compliance with regional language laws (ex: CASL, OQLF terms, Bill 96 requirements). Fluent bilingual proficiency in English and French is preferred.We value creativity and a personal touch in applications. We are looking for genuine human-written anecdotes because AI-generated resumes or responses are easy to identify. Priority will be given to applicants demonstrating personal effort and original thinking.About usJPMorgan Chase & Co., one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.About the TeamThe Corporate & Investment Bank is a global leader across investment banking, wholesale payments, markets and securities services. The world's most important corporations, governments and institutions entrust us with their business in more than 100 countries. We provide strategic advice, raise capital, manage risk and extend liquidity in markets around the world.Salary: . Date posted: 04/03/2024 10:25 PM
Micro-Market & Barista Bar Manager
Compass Group Canada, Toronto, Ontario, Canada
What's in it for you? Join an award-winning culture. We have been recognized for being a Great Place to Work, in addition to being selected as a FORTUNE Global 500 Company, Best Workplaces Retail & Hospitality, and FORTUNE World's Most Admired Companies. The opportunities with us are endless. As the world's largest food and support services company, we offer an extensive range of learning and career opportunities for all our associates. Health & Safety. The health and safety of our associates, clients and guests has always been our top priority. We have the right processes in place to ensure our teams have the support they need to stay safe, while helping to keep our guests safe. Health Benefits. For our eligible associates, we offer comprehensive health, vision, and dental care coverage. A Focus on Mental Health and Wellness. just now is our Mental Health and Well-Being initiative that was created to share credible resources with our associates and the communities we serve on a variety of topics, including mental, physical, spiritual, and financial wellbeing. Visit our Stronger Together Compass website at www.strongertogethercompass.com . We also have an Employment Assistance Program which provides our associates with access to 24/7 support, resources, and information. We are as diverse as our guests. We believe diverse and inclusive environments support innovation and collaboration, and benefit our associates, clients, and customers. We are committed to Listen, Learn, and Act and our Diversity Inclusion Action Councils (DIAC) are associate led groups that seek to foster inclusion through cultural awareness, engagement and appreciation of diversity. We are Stronger, Together! You might not know our name, but you know where we are. That's because Compass Group Canada is part of a global foodservice and support services company that's the 6th largest employer in the world, with 625,000 employees.You'll find us in schools, colleges, hospitals, office buildings, senior living communities, tourist attractions, sports venues, remote camps and military installations and more. We're in all major cities, at remote work sites and everywhere in between - doing business in Canada and 50+ other countries where you can learn and grow. Join us now and point your career forward!Imagine a place where people work as one to create an experience that inspires many. Join us and know that you make it possible for friends, families, and co-workers to come together. No matter why they gather, we're here to serve. Because of what we do, people share so much more than a meal. And that's why this is so much more than a job.Why work with Eurest Dining? We are a member of Compass Group Canada, the leading food and support Services Company. We provide diverse, innovative dining services to corporate headquarter locations, law firms, manufacturing facilities, distribution centres and call centres. Join our commitment to providing exceptional food service to the best of business and industry.Job SummaryThe Micro-Market & Barista Bar Manager is responsible to manage day-to-day operations for a single unit, including ensuring that work is completed, scheduling staff, controlling costs, resolving issues or complaints, and managing people.Now, if you were to come on board as a Micro-Market & Barista Bar Manager, we'd ask you to do the following for us: Manage the day-to-day operations of the unit by delegating work and providing direction to staff, in order to ensure that all tasks are completed to deliver services and production at the expected level Coordinate scheduling of unit staff to ensure there is adequate coverage to deliver against expectations Manage costs to stay within unit budget Resolve requests, complaints, and concerns Monitor unit's compliance with Quality Assurance and Health & Safety policies, and initiate corrective action as required Manage, coach, and develop unit staff to achieve unit and team goals Establish a marketing initiative process to increase business volumes. Think you have what it takes to be our Micro-Market & Barista Bar Manager? We're committed to hiring the best talent for the role. Here's how we'll know you'll be successful in the role. College diploma in hospitality or food service or equivalent experience 3 years' relevant experience within food service or hospitality industry Past experience with managing, supervising, coaching and developing others Strong customer service and interpersonal skills Basic financial and budgeting skills Solid written and verbal communication skills Proven organizational, time management and leadership skills Compass Group Canada is committed to nurturing a diverse workforce representative of the communities within which we operate. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply.For accommodation requests during the hiring process, please contact [email protected] for further information.Salary: . Date posted: 04/12/2024 04:12 PM
Client Solutions Manager (CSM) - eComm ANZ
Facebook, Sydney, Any
The Client Solutions Manager (CSM) for Meta's Global Business Group is a strategic and enthusiastic solution-driver who puts the needs of our customers first. Based in Sydney or Melbourne, the CSM will work with global brands to build strategic partnerships, drive growth, develop ROI-positive marketing strategies, and improve performance. Success in this position requires strong consultative sales and analytical skills, a passion for marketing and technology, and the ability to thrive in a dynamic, team-oriented environment.- You are curious, hungry to learn, and have an entrepreneurial mindset.- You consistently demonstrate a high level of integrity when it comes to your development and client success.- You build internal community by connecting people, collaborating well, showing respect, acting as an ally, and being inclusive.Client Solutions Manager (CSM) - eComm ANZ Responsibilities: Work with businesses to understand their objectives and develop the Meta strategy in partnership with the Client Partner, which will constitute building on insights, crafting media plans, creative guidance and measurement recommendations.Build key stakeholder relationships including c-suite and founders, as well as internal leaders, and be seen as a key influencer in shaping platform strategy and feeding back on needs of ecomm businesses.Provide dedicated account management to top clients, to develop, manage, optimize, and support strategic account plans, and leverage data to create business solutions for clients.Develop vertical expertise, including industry research and perspective, to drive overall business objectives and marketing solutions for advertisers. Including 1st party data, ecomm platforms and attribution and measurement systems.Manage planning, execution, ongoing reporting and optimisation of campaigns (oversee budget spend, manage internal analytics and dashboards, provide optimisation and real time recommendations).Project Management - Manage complex work streams to optimize marketing objectives for clients. Manage analytics and dashboards to advise clients (e.g. daily client facing data/insights reporting, understanding performance across multiple accounts across multiple country used by clients).Minimum Qualifications:5+ years of experience in customer acquisition or in marketing, media, and/or consulting.Strong communication, presentation, negotiation, and influencing skills.Ability to turn data into actionable insights that inform strategies.Able to lead multiple cross-functional projects with a high attention to detail.Self-starter with a strong work ethic and ability to work independently with high intensity and urgency.Effective and creative problem-solving and decision-making skills.Ability to travel as needed.Preferred Qualifications:Degree in Business, Marketing, Finance, or related field.Experience with business case modeling and market/opportunity sizing.Demonstrated knowledge of digital media platforms, advertising success metrics, and industry trends.Experience with Meta's full suite of advertising solutions.Track record of success in managing and growing client relationships.Salary: . Date posted: 04/13/2024 10:16 PM
Integrated Account Lead (English Services) (Telework/Hybrid)
Canadian Broadcasting Corporation, Toronto, Ontario, Canada
Position Title: Integrated Account Lead (English Services) (Telework/Hybrid)Status of Employment:PermanentPosition Language Requirement:Language Skills:Work at CBC/Radio-CanadaAt CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance. Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.Unposting Date: 2024-05-02 11:59 PMThis role is a hybrid work arrangement. Work schedule to be discussed with Hiring Manager according to the guidelines defined by the department.Your roleThe Media Solutions Group is looking for a Multi-Platform Integrated Account Lead with a focus on digital. The Integrated Account Lead will be responsible for generating, leading, and participating in the planning and execution of high-level broadcast and digital sales strategies.This role requires demonstrated experience and senior-level client-based relationships to successfully negotiate and sell-through broadcast and digital media and innovative custom content programs using CBC/Radio-Canada broadcast and digital assets including Social, Native, and Podcasts, through the combined sale of broadcast and digital inventory (both English and French) via direct and programmatic channels (digital only).Key Duties:Business DevelopmentAggressively pursue and create new business opportunities to expand the client base and grow revenue.Partner with marketing to develop custom marketing solutions including branded content strategies in support of revenue generation and client objectives.Design tailored sales packages and make presentations to advertisers and agencies.Lead and collaborate on all sales initiatives through agency based proposals, direct-to-client and new business acquisitions to ensure combined achievement of revenue targets across English and French assets.Develop creative strategies around the business to meet targets and maximize revenue.Build relationships with industry associations and represent CBC/Radio-Canada at Media Events.Well-versed in digital platforms and emerging technology including programmatic trading, podcasting, native, and social. Client ManagementResponsible for all aspects of managing advertising sales accounts including the development of broadcast and digital solutions, campaign creation, presenting, negotiating, and closing sales opportunities with existing and new clients to build revenue.Accountable for all aspects of the clients' business.Responsible for managing the client relationship and overseeing the day-to-day strategic business execution.Create and manage sales plans and tactics while providing necessary weekly, monthly, and quarterly reporting and forecasting.Strategic AnalysisMaintain up-to-date information related to market changes, the competitive landscape, trends, and movements to effectively manage sales territory.Develop and maintain client profiles, contact updates, and historical buying data.Analyze and interpret research statistics to assist in the creation of sales presentations and packages.We are looking for a candidate with the following:This position requires a post-secondary or equivalent combination of education and experience.A minimum of five years' digital experience in a sales or sales related role in a media environment. Broadcast sales experience is an asset.Excellent knowledge of the Canadian media landscape and CBC offerings in both French and English media including the innovative marketing solutions that drive higher-margin sales.Bilingualism (English and French) is an asset.Ability to understand and use both quantitative and qualitative research material.Knowledge of Microsoft Office Suite is required. Knowledge of Google Workspace is an asset.Extensive creativity in developing sales strategies and customer solutions.Ability to stay abreast of a rapidly evolving media environment and the opportunities rapidly evolving technology creates for clients, and develop solutions that work for clients and take advantage of the CBC's unique mix of content assets.Ability to present these solutions in a way that engages busy executives and motivates them to purchase.Advanced negotiating skills and sales abilities. Ability to use a consultative and collaborative approach to selling.Ability to maintain excellent relationships with existing customers as well as develop new relationships with current non-customers.Excellent communication and presentation skills, both written and oral.Strong listening skills and tact.Experience performing under the pressure to meet deadlines, the requirement to generate new customers, and the accountability of multi-million dollar revenue targets.Ability to exercise good judgment and make quick decisions in situations that can impact the financial situation of the organization.Must be comfortable with ambiguity in developing plans and future strategies while also adhering to corporate policies in conducting business.Attention to detail is key.Strong organizational skills.Candidates may be subject to skills and knowledge testing. We thank all applicants for their interest, but only candidates selected for an interview will be contacted. CBC/Radio-Canada is committed to being a leader in reflecting our country's diversity. That's because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That's why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada's public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to [email protected] . You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website . All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest . In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.Primary Location:Broadcast Centre 205 Wellington St. W., Toronto, Ontario, M5V 3G7Number of Openings:1Work Schedule:Full timeSalary: . Date posted: 04/19/2024 08:07 PM